A new ad campaign involving mock movie posters aims to silence gangsters in Metro Vancouver.
At a movie theatre in Surrey, the region91裸聊视频檚 Crime Stoppers chapter unveiled a new 91裸聊视频淕uns and Gangs91裸聊视频� initiative that encourages people to give anonymous tips about gang activity and other serious crimes.
The crime-fighting organization hopes the messages 91裸聊视频渇lip the script91裸聊视频� on crime by celebrating tipsters as 91裸聊视频渟tars91裸聊视频� of the narrative.
New posters feature the three storylines of 91裸聊视频淭he Gunman91裸聊视频檚 Barber91裸聊视频� (how a barber91裸聊视频檚 anonymous tip put a criminal behind bars), 91裸聊视频淭he Gang Member91裸聊视频檚 Gym Buddy91裸聊视频� (an anonymous tip led to a heavy sentence) and 91裸聊视频淭he Drug Dealer91裸聊视频檚 Neighbour91裸聊视频� (how one tip sent a criminal to jail).
The Saul Bass-style graphics will be displayed on restaurant and bar screens, billboards, and on bus and Skytrain overhead cards and transit shelters. Videos will be played before movies at local Landmark company theatres including the one in Guildford, where a launch event was held Wednesday (March 15).
Launched at a movie theatre, a new Metro Vancouver Crime Stoppers campaign wants to silence gangsters.
91裸聊视频� Tom Zillich (@TomZillich)
How new movie poster-style ads aim to 91裸聊视频榝lip the script91裸聊视频� on criminals:
The PS&Co campaign aims to reach people who know someone involved in illegal activities, or has key information, and wants to do the right thing, but won91裸聊视频檛 tell anyone for fear of reprisal.
The ads target girlfriends, boyfriends and partners of anyone involved in crime, parents and extended family, non-criminal friends and casual acquaintances such as servers, bartenders, valets and special entertainers.
Linda Annis, executive director of Metro Vancouver Crime Stoppers, says the organization had 91裸聊视频済reat success91裸聊视频� with three previous Guns and Gangs advertising campaigns in recent years, and hopes for the same in 2023.
91裸聊视频淪ince 2016, tips to Crime Stoppers are credited for 216 gun- and gang-related arrests, and the seizure of 313 illegal weapons,91裸聊视频� says Annis, also a Surrey city councillor.
91裸聊视频淎nyone can be a hero. We accept anonymous tips about any crime 24/7 and in 115 languages. We don91裸聊视频檛 want to know your identity or where you91裸聊视频檙e from, we just want information that can help police to solve crime.91裸聊视频�
, or call 1-800-222-8477.
tom.zillich@surreynowleader.com
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