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Hollywood cannot live on blockbusters alone: industry leaders

Movie business needs more small and mid-sized films to stay vibrant, convention-goers told
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An advertisement for the upcoming film 91裸聊视频淭he Fall Guy91裸聊视频 is pictured on the opening day of CinemaCon 2024 at Caesars Palace, Monday, April 8, 2024, in Las Vegas. The four-day convention of the National Association of Theatre Owners (NATO) runs through Thursday. (AP Photo/Chris Pizzello)

Movie theater owners are still feeling the high from 91裸聊视频 .91裸聊视频 The counterprogramming of 91裸聊视频淏arbie91裸聊视频 and 91裸聊视频淥ppenheimer91裸聊视频 brought audiences to cinemas around with the world, ultimately earning nearly $2.5 billion in combined ticket sales. But, gathered in Las Vegas this week for the annual CinemaCon convention and trade show, they91裸聊视频檙e also acutely aware that they need more than two movies to survive.

91裸聊视频淚t is not enough to rely solely on blockbusters,91裸聊视频 said Michael O91裸聊视频橪eary, the president and CEO of the National Association of Theater Owners. 91裸聊视频淭o have a truly successful filmed entertainment industry, a variety of movies that appeal to movie goers is critical.91裸聊视频

That means, O91裸聊视频橪eary said Tuesday, 91裸聊视频渁 strong and vibrant market for movies with smaller or medium sized budgets.91裸聊视频

At CinemaCon, Hollywood studios, exhibitors and tech companies come together to preview what91裸聊视频檚 next in moviegoing, from the films that they hope will get audiences to the theaters to the latest and greatest in snacks, seating and projection. On stage, the message is (by design) optimistic about the future of cinemas and the industry91裸聊视频檚 capacity for evolution. Whether it91裸聊视频檚 streaming, piracy, VHS or television, the leaders in the filmed entertainment industry are always quick to remind that their business has survived its share of existential crises: Someone is always forecasting its demise.

O91裸聊视频橪eary made a plea to 91裸聊视频渙ur friends in the financial industry91裸聊视频 to invest more capital into the system, calling it a 91裸聊视频渟mart investment91裸聊视频 that benefits 91裸聊视频渃reatives, studios, exhibition, local communities and, most importantly, movie fans.91裸聊视频

91裸聊视频淲e know that a movie that begins its journey with theatrical exclusivity is more successful in every subsequent ancillary platform,91裸聊视频 he added. 91裸聊视频淭his should appeal to people who want as many film fans as possible to see their movies, but also to people that want to make money.91裸聊视频

Studios including Warner Bros., Universal Pictures, Paramount, Disney and Lionsgate will all take the big stage at Caesar91裸聊视频檚 Palace to show new trailers or footage from their biggest upcoming films, from 91裸聊视频淔uriosa91裸聊视频 to 91裸聊视频淒eadpool & Wolverine,91裸聊视频 sometimes with the help of movie stars, to stoke excitement in the people who will put these films in their theaters.

2023 was . The overall box office was up 20% from the previous year in the U.S., surpassing $9 billion. But that91裸聊视频檚 still $2 billion shy of where the business was pre-pandemic. There were hits, like 91裸聊视频淥ppenheimer91裸聊视频 and 91裸聊视频淏arbie,91裸聊视频 of course, and other notable successes from traditional studios, like 91裸聊视频淭he Super Mario Bros. Movie,91裸聊视频 91裸聊视频淪pider-Man: Across the Spider-Verse,91裸聊视频 91裸聊视频淲onka91裸聊视频 and 91裸聊视频淕uardians of the Galaxy Vol. 3.91裸聊视频 There were surprises like 91裸聊视频淔ive Nights at Freddy91裸聊视频檚91裸聊视频 and 91裸聊视频淐ocaine Bear91裸聊视频 and sleepers like 91裸聊视频淎nyone But You.91裸聊视频

There were also moments of successful innovation, including Taylor Swift and Beyonc茅91裸聊视频檚 groundbreaking to release their concert films, circumventing traditional studio middlemen. 91裸聊视频 91裸聊视频 made over $260 million worldwide, making it the highest grossing concert film of all time. Toho studios also self-distributed its first film ever, with 91裸聊视频淕odzilla Minus One,91裸聊视频 which made over $114 million worldwide even with a limited release in the U.S.

But there were flops and disappointments too, and some of the tried-and-true genres like superhero movies proved to no longer be the industry supporting tentpoles that they once were. Streamed entertainment continues to be a formidable competitor for eyes and dollars as everyone continues to recover from the pandemic. In 2024, theater owners and studios are also having to grapple with a changed and somewhat depleted pipeline of films following the work stoppage caused by the dual Hollywood strikes.

But O91裸聊视频橪eary said that a 91裸聊视频済reat reimagination91裸聊视频 is underway.

91裸聊视频淚nflection points like these are moments of opportunity,91裸聊视频 he added. 91裸聊视频淎nd this last year has shown me that the future of this industry91裸聊视频攊ndeed, the state of this industry91裸聊视频攊s limitless.91裸聊视频

Charles Rivkin, the chairman and CEO of the Motion Picture Association, talked about the importance of film productions in the U.S., which he said 91裸聊视频渂olster communities91裸聊视频 and account for 2.74 million American jobs. He also made an impassioned plea to combat piracy, which he said costs theaters more than $1 billion at the box office, and hopes to work with Congressional leaders to put for 91裸聊视频渟ite-blocking91裸聊视频 legislation.

Rivkin closed by quoting best documentary winner and AP journalist , in which he said that 91裸聊视频淐inema forms memories and memories form history91裸聊视频 while accepting the statuette for 91裸聊视频20 Days in Mariupol.91裸聊视频

Chernov91裸聊视频檚 words, Rivkin said, 91裸聊视频淩eminded us of the power and impact of what we do.91裸聊视频

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