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91ƵFuriosa,91Ƶ 91ƵGarfield91Ƶ lead slowest Memorial Day box office in decades

Earnings the lowest in 29 years, aside from during the COVID-19 pandemic
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Chris Hemsworth, fourth right, Liam Hemsworth, right, and Gabriella Brooks, second right, pose for photographers upon arrival at the UK Premiere of the film 91ƵFuriosa: A Mad Max Saga91Ƶ in London, Friday, May 17, 2024. (AP Photo/Kin Cheung)

Movie theaters are looking more and more like a wasteland this summer. Neither 91Ƶ Furiosa: A Mad Max Saga 91Ƶ nor 91Ƶ The Garfield Movie 91Ƶ could save Memorial Day weekend, which is cruising towards a two-decade low.

91Ƶ Furiosa,91Ƶ the Mad Max prequel starring Anya Taylor-Joy and Chris Hemsworth, claimed the first place spot for the Friday-Saturday-Sunday weekend with $25.6 million, according to studio estimates on Sunday. Warner Bros. is waiting until Monday to release its four-day estimates.

91ƵThe Garfield Movie,91Ƶ animated and family-friendly, was the other big new offering this weekend from Sony91Ƶs Columbia Pictures and Alcon Entertainment. It is claiming No. 1 for the four-day holiday weekend with an estimated $31.9 million in ticket sales through Memorial Day. Sony estimates its three-day earnings to be $24.8 million.

Aside from Memorial Day in 2020 when theaters were closed due to COVID-19, these are the lowest earning No. 1 movies in 29 years, since 91ƵCasper91Ƶ earned $22.5 million (not adjusted for inflation) in its first four days in 1995. Big earners are more typical for the holiday weekend, which has had ten movies crack $100 million, led by 91ƵTop Gun: Maverick91Ƶs91Ƶ record-setting $160 million launch in 2022. Last year, the live-action 91ƵThe Little Mermaid91Ƶ joined the group with a $118 million debut. Audiences even turned out in greater numbers over the pandemic-addled weekend in 2021 for 91ƵA Quiet Place Part II,91Ƶ which made over $57 million.

91ƵThis was a rather slow Memorial weekend,91Ƶ said Paul Dergarabedian, the senior media analyst for Comscore. 91ƵA few things didn91Ƶt happen that created this situation: We didn91Ƶt have a tailwind heading into the summer. We kicked off the summer minus a Marvel movie. In a way, we91Ƶve been playing catch up all year long.91Ƶ

91ƵFuriosa91Ƶ was never expected to join the $100 million opener club, which Warner Bros. released on 3,804 screens in the U.S. and Canada. But it was supposed to have a slightly stronger showing in the $40 million range over its first four days. That would have been more in line with its predecessor, 91ƵMad Max: Fury Road,91Ƶ which opened to $45.4 million in May 2015. 91ƵFury Road,91Ƶ starring Charlize Theron and Tom Hardy, went on to gross nearly $380 million worldwide.

This new origin story in which Taylor-Joy plays a younger version of Theron91Ƶs character had a lot of things going for it, too, including strong reviews out of the just-wrapped Cannes Film Festival (it has an 89% on Rotten Tomatoes) and a splashy international press tour with many buzzy premiere looks from Taylor-Joy. Internationally, it made $33.3 million adding up to a $58.9 million global launch. With a reported $168 million production budget, not accounting for marketing and promotion, 91ƵFuriosa91Ƶ has a long road to profitability.

91ƵThe Garfield Movie,91Ƶ meanwhile, was more modestly budgeted, at a reported $60 million and is being looked at as a solid launch for the franchise. It previously opened internationally and has earned over $66 million to date. Its domestic launch far surpassed the first weekends of previous attempts at Garfield movies.

Chris Pratt voices the lasagna-loving, Monday-hating orange cat in the movie that got scathing reviews from critics (it has a 37% on Rotten Tomatoes). Audiences meanwhile gave both 91ƵFuriosa91Ƶ and 91ƵThe Garfield Movie91Ƶ a B+ CinemaScore and 4.5 stars out of 5 on PostTrak.

In its second weekend, John Krasinski91Ƶs 91ƵIF91Ƶ fell 53%, adding $16.1 million through Sunday and $20.7 million through Monday, bringing its domestic total to $63.3 million. Worldwide, it has surpassed $100 million. 91ƵKingdom of the Planet of the Apes,91Ƶ now in its third weekend, added $13.4 million through Sunday, bringing its global total to $294.8 million, making it the fourth-highest grossing film of the year.

This all adds up to a summer moviegoing season that will not only fall short of a normal $4 billion stretch but may even struggle to reach $3 billion. Earlier this week, the industry trade The Hollywood Reporter asked 91Ƶ what happened to the $100 million opener? 91Ƶ Notably, 2024 has had none yet. The biggest of the year was 91ƵDune: Part Two,91Ƶ which opened to $82.5 million and went on to earn over $711 million worldwide.

91ƵMoviegoing begets moviegoing,91Ƶ Derarabedian said. 91ƵEvery studio is rooting for every other studio to have a big hit.91Ƶ

The lack of a recent runaway hit just puts more pressure on the upcoming films to make up the slack. Still on the way are a slew of potential blockbusters like Paramount91Ƶs 91ƵA Quiet Place: Day One91Ƶ (June 27), Universal91Ƶs 91ƵDespicable Me 491Ƶ (July 3) and 91Ƶ Twisters 91Ƶ (July 19) and two heavy-hitters from Disney: 91ƵInside Out 291Ƶ (June 14) and 91Ƶ Deadpool & Wolverine 91Ƶ (July 26).

91ƵIt ain91Ƶt over yet,91Ƶ Dergarabedian said. 91ƵThere91Ƶs a lot of big movies on the way. The summer heat is on for the June and July films to really deliver.91Ƶ

Estimated ticket sales for Friday through Sunday at U.S. and Canadian theaters, according to Comscore. Final domestic figures will be released Monday.

1. 91ƵFuriosa: A Mad Max Saga,91Ƶ $25.6 million.

2. 91ƵThe Garfield Movie,91Ƶ $24.8 million.

3. 91ƵIF,91Ƶ $16.1 million.

4. 91ƵKingdom of the Planet of the Apes,91Ƶ $13.4 million.

5. 91ƵThe Fall Guy,91Ƶ $5.9 million.

6. 91ƵThe Strangers: Chapter 1,91Ƶ $5.6 million.

7. 91ƵSight,91Ƶ $2.7 million.91Ƶ

8. 91ƵChallengers,91Ƶ $1.4 million.

9. 91ƵBabes,91Ƶ $1.1 million.

10. 91ƵBack to Black,91Ƶ $1.1 million.

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Lindsey Bahr, The Associated Press

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