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91ƵAll good intentions:91Ƶ Tim Hortons poppy doughnut causes social media stir

Restaurant owner to match, donate 100 per cent of the proceeds to the Royal Canadian Legion
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The general manager of the Calgary Poppy Fund and Veterans91Ƶ Food Bank says he hopes no one gets in big trouble over poppy-emblazoned doughnuts that were sold at a local Tim Hortons.

91ƵIt was all good intentions, I understand. Nobody was out to hurt anybody,91Ƶ John Rathwell said Thursday.

The doughnuts, with petals made from red sprinkles surrounding a circle of what appears to be jelly, caused a social media stir after an image of them was posted on the popular Calgary Twitter account @Crackmacs.

91ƵHow incredibly insensitive and short-sighted,91Ƶ one Twitter user responded.

Others chimed in to say the move did not sit well and it was not appropriate to cash in on Remembrance Day.

Rathwell said he would have preferred it if the business had reached out to his group before Remembrance Day about partnering to raise funds for veterans.

91ƵThe poppy symbol is a registered trademark and permission should be asked,91Ƶ he said, noting many consider the symbol sacred.

91ƵBut at the same time, I thought somebody taking that initiative during this time of remembrance is an admirable thing.91Ƶ

The southeast Calgary Tim Hortons franchise where the doughnuts were sold declined to comment.

91ƵAs a proud Canadian brand, we have the utmost respect and honour for our veterans,91Ƶ the chain91Ƶs head office said in a statement.

91ƵThe restaurant owner, who independently owns and operates this restaurant in Calgary, will be matching and donating 100 per cent of the poppy donut proceeds to the Royal Canadian Legion.91Ƶ

The Canadian Press

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